Summer Skin Care Featuring Beauty and the Beach
Summer skin care evokes visions of beach beauties radiating gorgeous glistening bronzed skin, the "perfect" tan. But wait! Think about summer skin care for a moment then stop and ask yourself, "Who is the real Beauty on the Beach?" Is it the radiantly bronzed Beauty or is it the hidden Beauty lounging under the beach umbrella, slathered in sunscreen from head to toe sporting large dark sunglasses, a wide brimmed hat, and a full length beach cover-up? You know the answer to that one already, don't you? In the heat of that moment of summer sun it appears that the deeply bronzed beach Beauty is clearly winner doesn't it? Not a chance! It's really the hidden Beauty enjoying all the wonder that the beach offers without surrendering her skin to the onslaught of aging UV rays. Summer skin care is silently working wonders for her skin! Over time, the beautiful bronzed Beauty will gradually develop hyperpigmentation, age spots, wrinkles and tough leathery skin while the hidden Beauty's skin will continue to radiate the essence of youth. Why is that you ask? Quite simply it is because 90% of all signs of aging skin are a direct result of sun damage! Think of it this way, have you ever left a piece of fruit in the sun only to discover later that it has become totally dehydrated, shrunken, leathery, wrinkled and completely covered in ugly brown and black spots? That is exactly what happens to your skin over time. Sun damage is cumulative over the course of your life which means that gradually, year after year, sun damage continues to accrue. Do you know how and why the skin tans? Basically, it is the skin's way of protecting itself from sun damage! (Yes, really!) The brown pigment that creates a tanned appearance is melanin which forms to serve as a barrier to block the sun's ultraviolet rays and to protect the skin from damage. Ultraviolet, (UV), radiation on both the UVA and UVB spectrum causes skin damage which takes the form of sunburned skin, hyperpigmentation, age spots, wrinkles as well as skin cancer. Ultraviolet light increases free radical activity which in turn increases cellular damage. So start early, start young, and throughout your life make a commitment to consistently practice the few very summer skin care strategies like the hidden Beauty at the beach lounging under the protection of an umbrella and your skin will show it's appreciation with a lovely youthful glow. The goals of summer skin care strategies are actually quite simple:
- Prevent damaging skin cells Protect the skin from UV radiation and environmental distress Maintain hydration, inside and out to preserve moisture content Renew cell growth by shedding the old and stimulating the new













