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Greeting ecards
Greeting cards are a great way to send holiday wishes and special greetings to friends and family. Retail greeting cards come in dozens of categories that include holidays, birthdays, romance, congratulations, and more. Used widely for Christmas, Mother’s and Father’s Day, and Valentines Day, many other holiday cards are manufactured as well.
Birthday cards are extremely popular and come in age or gender specific categories, as well as serious and humorous. It is possible to find birthday cards for most any family relationship, from cousin to grandparent, spouse, or child, and even for your stepchild or brother-in-law. Also popular are birthday cards that hint about old age.
A relatively new category of greeting cards are those for business or professional use. Many of the other categories, such as birthday or holiday cards, are now labelled “appropriate for work.” Other uses for business greeting cards include thank you cards, announcements, or cards used for keeping in touch with customers or clients. Now that there is Boss’s Day, Nurses’ Day, and Administrative Professional’s Day, card manufacturers have created greeting cards for these special occasions.
As the cost of greeting cards has increased, more people design and print their own greeting cards using word processing or desktop publishing software, a personal computer, and a home printer. Others choose to create intricate handmade greeting cards. And as more and more communication is performed online, it is now possible to send electronic greeting cards.
Some card manufacturers have tried to create cards that appeal to a younger demographic as sales of greeting cards have flattened. Those cards that appeal to younger customers include chic graphics and trendy sentiments. Other popular trends include cards with unusual embellishments or unique paper styles. Because many people save greeting cards as keepsakes, it is likely that paper greeting cards will be around forever.
